Episode 61

Partnering Smarter With Your CFO: Financial Vital Signs

Most business emergencies don’t appear out of nowhere. They build slowly through overlooked financial red flags that leaders often miss until it’s too late. How do you know if your books are truly in order, or if the numbers you’re seeing are hiding deeper issues? In this episode, Maartje van Krieken talks with Ryan McGarghan, founder of Synergy Solutions, fractional CFO and certified exit planning advisor, about the habits and warning signs that reveal the real health of a company. Ryan explains why consistent bookkeeping and payment practices are non-negotiable, how to recognize when your finance team isn’t giving you straight answers, and why a clear money trail is essential for strong decision-making. He also shows how finance can play the “bad cop” role that protects vendor and customer relationships, and why exit planning belongs in everyday business continuity rather than at the last minute. With his perspective on the “five Ds” that trigger unexpected exits, Ryan points out how thoughtful planning protects value and gives leaders more choices when it matters most. What conversations about finance are you not having yet and what might they reveal?

Episode Breakdown:

00:00 Introduction 

02:13 Financial Emergency Example

06:10 Key Financial Red Flags Leaders Miss

09:35 Finance as the Bad Cop in Business

15:41 Exit Planning Essentials for Business Owners

20:37 Business Continuity and the 5 Ds of Exit Planning

22:20 Why Hire a Fractional CFO

Connect with Ryan McGarghan:

Connect with Ryan on LinkedIn

Synergy Solutions

Ryan McGarghan is the founder of Synergy Solutions, serving as a Fractional CFO and Certified Exit Planning Advisor with more than 25 years of experience helping small and mid-sized businesses strengthen their finances, grow profitably, and plan for long-term success. A Profit First Professional, speaker, and mentor, he specializes in guiding companies between $1M and $25M in revenue to build lasting value while giving entrepreneurs greater freedom, stability, and purpose.


Connect with Maartje van Krieken:

Connect with Maartje on LinkedIn

The Chaos Games Consulting

The Business Emergency Room

Subscribe to The Business Emergency Room on YouTube

Subscribe to Maartje’s Substack

Host Maartje van Krieken is a crisis strategist and decision-making expert who thrives in high-stakes business environments. Combining disaster management training, hands-on experience in global industries, and leadership skills honed as a seasoned sailor, she helps businesses navigate chaos with precision. Whether tackling transformation, scaling challenges, or leadership bottlenecks, Maartje delivers actionable insights to turn turbulence into traction. 



Podcast production and show notes provided by HiveCast.fm

About the Podcast

Show artwork for The Business Emergency Room Podcast
The Business Emergency Room Podcast
Triage, Tools & Tactics to recover from or prevent business chaos in this VUCA business environment

About your host

Profile picture for Maartje van Krieken

Maartje van Krieken

Maartje van Krieken is a crisis strategist, executive consultant, and your at host of The Business Emergency Room podcast, where growing businesses go when things get messy. With a career that began in frontier oil and gas and spanned war zones, boardrooms, and billion-dollar pivots, Maartje has spent over two decades helping organizations steer through chaos and come out stronger.
Now through her consulting firm, The Chaos Games, Maartje works with medium-sized businesses, especially those scaling rapidly or navigating uncertainty, to diagnose breakdowns in leadership, collaboration, and decision-making before they become business emergencies. Her signature approach blends practical triage, people-first strategy, and blunt Dutch honesty to help teams realign fast.

​The Business Emergency Room delivers high-impact insights for business leaders, board members, and investors who are tired of the symptoms, disconnection, friction, paralysis, and want the tools to fix what’s really going wrong. Maartje’s episodes cut through fluff with stories, frameworks, and metaphors that turn even the most complex chaos into something leaders can act on.
Maartje is based in New Orleans and speaks regularly on navigating organizational storms, building business resilience, and turning reactive firefighting into proactive leadership. Whether you’re scaling a business, running a team, or dealing with dysfunction, The Business Emergency Room is the place to find straight talk and smarter tools.